If you are in India, you might not have heard about Augmented Reality but you must have heard about Pokemon Go. Pokemon Go can give you a clear picture of what exactly Augmented Reality is.
Augmented Reality is an enhanced version of reality where the physical world is augmented with computer-generated images to allow people to see the world in a different way. It might not be the roller coaster as Virtual reality but it has managed to win the hearts of people around the globe. There are a lot of companies who are using augmented reality to give their customer a new kind of experience of their products. Though the technology has not gained much traction in India, the country is no exception in the league. Here are four emerging Indian augmented reality startups.
Simulanis is founded by Raman Talwar in 2013. Initially, the company started out as an e-learning and skills training company that delivered computer-aided design and training services to engineering students.Later in 2015, the startup pivoted to a product-based model and started working on augmented reality (AR) and virtual reality (VR) technologies that looked into the key points in engineering education and industrial training.
Billed as the WordPress for VR/AR, Scapic allows users to build, explore, and share virtual and augmented reality experiences from their web browser. Scapic is founded by Sai Krishna V K, of Stanford GSB, and Ajay PV, from Gridraster Inc and an ex-Cisco techie.
FlipAR develops Augmented Reality applications that adds a huge value to its users, by being able to make better purchase decisions and be able to present interactive information.
Based in Mumbai, Xenium is the leader in Experiential Marketing by providing innovative Ideas & Technologies like Augmented Reality (AR) & Virtual Reality (VR) for almost all Brands in India.